Tourism is the backbone of our economy and service providers across the board have a responsibility to ensure that visitors to our town receive only exemplary levels of service. A single disappointing or unsatisfactory experience can unleash a negative ripple effect for our tourism industry. Why, because people talk. They talk about the good, and they talk about the bad - on Facebook, Twitter, Tripadvisor and other powerful social media platforms. Therefore we all need to rise to the challenge collectively, to make the Greater Knysna area the best tourist destination coupled with the best service level ethos.
The public participation in this campaign is a key component to its success, and is invited to scan the QR codes seen in shop windows to a give a simple "thumbs up" or "thumbs down" establishment. You either scan the code with your Smartphone or go to goo.gl/96XY3B in your web browser and complete the required fields. This process will allow the tourism team to track trends within the town and praise establishments that offer outstanding service and go the extra mile with a smile.
The #Knys1 campaign (launched during this year’s Oyster Festival) also aims to promote high levels of service and hospitality in Knysna. Pronounced ‘nice one’, this now familiar local expression is used to say ‘thank you’ or ‘well done’. A clever hand symbol was designed to accompany the slogan. To make the sign created the thumbs-up sign with the right hand and the number one (pointing index finger) sign with the left. Both these signs are made simultaneously. So whenever you see this hand symbol used by person or across social media platforms, it is hoped that people will equate it with the great hospitality of Knysna.
And that is the bottom line. We need to make Knysna # 1 on every level. This will have a far reaching, positive impact on all businesses in our area. It’s a win, win situation.
Dates for the Service Excellence Workshop will be announced soon. For more information contact Knysna & Partners on 044 382 5510